London, New York and Sydney, June 15 2023, Dianomi (London Stock Exchange:DNM ), a leading provider of native digital advertising services to premium clients in the Business, Finance and Lifestyle sectors is delighted to announce the appointment of Ken Johnston in the US as Global Head of Advertising Sales.
Ken has many years’ experience in Financial Services marketing and was previously at Meta for seven years as Industry Manager, Financial Services. Prior to that, Ken was employed by Quantcast, Google and Bloomberg. Ken worked for Dianomi between 2010 and 2014, was the first sales person employed by the Group in the US and was instrumental in building a US presence. Ken is a thought leader in financial services marketing with an excellent track record of delivering solutions and driving results.
Rupert Hodson, CEO of Dianomi said: “ We are delighted to welcome Ken Johnston back to the fold to move the global business forward. Ken will be an invaluable asset in driving an innovative approach to our clients across all verticals. He will be leading and building the sales team on a global basis and I have no doubt that he will be an extremely effective team leader, fostering a joined-up global approach to clients between our teams in the UK, US and APAC which will enhance revenue growth for the Group and deliver truly global client solutions. His appointment leaves us well- placed to focus on driving results in a market where growth prospects remain extremely encouraging.”
Commenting on his appointment, Ken Johnston said: “ I am delighted to be returning to Dianomi at a time when connecting brand and audience through digital channels and relevant content is more important than ever. The deprecation of the cookie is a great opportunity for Dianomi as it has been a pioneer in the contextual and native space. Its platform is future – proofed for privacy regulation and will continue to deliver results, enabling clients to optimise engagement and yield, telling their story in a compelling way aided by the option to reach and engage with audiencesthrough multiple formats including video, polls, and podcasts. We are proud to be able to support agencies, brands and publishers alike at a time when marketers value high-quality partnerships with measurable results.”
For further information contact:
Dianomi
Rupert Hodson (Chief Executive Officer)
Charlotte Stranner (Chief Financial Officer)
Tel: +44 (0)207 802 5530
Media Enquiries
Novella Communications: Tim Robertson/Safia Colebrook
Tel: +44 (0)203 151 7008
About Dianomi
Dianomi, established in 2003, is a leading provider of native digital advertising services to premium clients in the Business, Finance and Lifestyle sectors. The Group operates from its offices in London, New York and Sydney. The Group enables premium brands to deliver native advertisements to a targeted audience on the desktop and mobile websites, mobile and tablet applications of premium publishers. It provides over 400 advertisers, including blue chip names such as abrdn, Invesco and Charles Schwab, with access to an international audience of over 500 million devices per month through its partnerships with over 300 premium publishers, including blue chip names such as Reuters, CNN Business and WSJ. Adverts served are contextually relevant to the content of the webpages on which they appear and mirror the style of the page, which enhances reader engagement. http://www.dianomi.com.
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